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E-commerce solution Logos Town : advertising e-commerce solution


Software: AceFlex® Mall
Industry: Advertising
Language: Italian
Productivity: 100% up
Geography: Italy
CASE STUDY: EcomForm is a well established Web services firm with expertise in advertising and e-commerce. With a very distinctive marketing approach, EcomForm offers "ready-to-go" Web e-shops for regional retailers. It aims to put its clients in a strong competitive position against the big established malls giving the opportunity to operate an aggressive price policy in their shops.

This is achieved by selling products that are either discontinued (outlet) or by clearing their shelves from items intended for undersell. The great opportunity of going "big", means a great deal of visibility and increase in sells to every individual retailer. EcomForm enables many small companies to take advantage of e-commerce and grow as part of a big distribution channel on the Internet.

"At the beginning we tried many different products for e-marketplace and e-commerce, not taking into consideration - shopping carts systems, but they were real hard to manage in terms of multiple ("joint check-out") orders management, integrations and interface with our requirements until we've found AceFlex® Mall e-marketplace," said Massimo Interlandi, CEO at EcomForm.

LogosTown AceFlex® Mall has been the perfect solution in all aspects of the e-marketplace project from the start.

"AceFlex® Mall is an excellent product for the e-commerce. AceFlex makes it easy to communicate with our clients. This software represents a real step ahead in management of multiple storefronts and enables e-marketplace at low cost. On top of that I must recognise an incredible level of skills in deploying our custom e-marketplace."

Massimo Interlandi
EcomForm, Sanremo, Italy
The main advantage is a capability to be able to design and customize a real e-marketplace as a container (e-marketplace) with option to deploy unlimited virtual storefronts. Also being able to offer back office functionality to every small company is gonna be a winner strategy to build up regional sales at low cost and increase traffic more efficiently due to the SEO capability in AceFlex® Mall e-marketplace software. The ability to share categories, customize products as well as multiple options, process orders in real-time and ship them using TNT carrier enable every client to receive a turn-key instant e-commerce solution very quickly and without investment. For retailers, it is very important to be able to change frequently and quickly their storefront lay-outs without having to rely on third party assistance. When the back office is a true place where every supplier wants to hang over to manage the e-commerce effectively.

After integration of AceFlex® Mall package, EcomForm has been consolidating relationships with their clients and increasing sales revenue due to efficiency of all processes involved in e-commerce activities. EcomForms' competitors right now are positioned behind enough to give the company required developing space for a quicker growth of the business. Pre-orders, orders, payments, deliveries and follow-ups are now just a click away. This is what they call e-commerce efficiency.

EcomForm keeps developing its business long-term strategic relationships with AceFlex to target regional clientele even more efficiently delivering new features and functions for e-marketplaces together. "Today, it's very important to have a reliable e-commerce provider which evolves itself and helps customers to succeed in the long run," said Massimo Interlandi, CEO at EcomForm.
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