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E-commerce solution Natural Unity : gift e-commerce solution


Software: AceFlex® B2C/B2B
Industry: Healthcare
Language: English
Productivity: 120% up
Geography: Europe
CASE STUDY: Natural Unity is about making organic and harmfree living much easier and in its own way, by making people think about what they buy. Simply bringing together well established natural and ethical brands alongside new and niche products. So its about giving clients a choice of high performing and high quality brands that dont always appear together.

Founded in 2005, Natural Unity is passionate about harmfree living for themselves and all other people. Eating organic food, applying organic skin products and using natural home cleaning products as well as wearing organic and ethically produced clothes, will help to keep everyone and the environment functioning naturally without suppressing any of the natural processes. The common company's values are respect, service, purity, transparency, relationship and growth. They have lots of knowledge and practical advice on the brands and ethical consumerism.

To expose the products wider to UK-based and European clients, the company has decided to build a Web site and present more information as well as product catalog on-line. Natural Unity has contacted Juretic Media, a professional Web design agency in the UK, to accomplish the project launch. Development of the branded Web site templates got full approval by the management team from Natural Unity and the next step to setup the e-commerce solution has been arranged.

Natural Unity With AceFlex® B2C/B2B, Natural Unity can sell effectively all its quality products throughout Europe and manage customers completely on the Web.

"At the beginning, we were very sceptical about the e-commerce software. We couldn't understand how AceFlex® B2C/B2B software could really improve the business management and provide us with the productivity gains, especially when we've detected some discrepancies with calculations in the application. However, the hard-working AceFlex® team has resolved all issues very efficiently and helped us launch the project on-schedule."

Keith Cheesman
Natural Unity, Hampshire, UK
Deployment of the project around AceFlex® B2C/B2B software allowed Natural Unity to use extensively pre-configured regions for shipping throughout Europe and flexible promotions in the UK. The features to distinguish destinations and treat them appropriately within the system, make efficient business running more beneficial. In result, Natural Unity could have increased the productivity and completely rely upon the Web for effective management.

In-built capabilities of AceFlex® B2C/B2B software to deal with loyalty programs, store credits and optional offer of mailed/emailed gift vouchers - contribute to creation of personal environment for orders management, retain customer's confidence and improve general satisfaction rate respectively. The productivity gains of Web site integration with AceFlex® B2C/B2B e-commerce software allocated additional budgets for marketing and helped increase sales revenue.
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"Upgrade to AceFlex gave us greater functionality that was not easily available from other companies. The project did exceed tremendously our expectations."
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Pre4Health, USA
E-commerce software