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E-commerce solution Prescription4Health : healthcare e-commerce solution


Software: AceFlex® B2C/B2B
Industry: pharmacy
Language: English
Productivity: 175% up
Geography: USA
CASE STUDY: Your Prescription4Health is headquartered in Owings Mills, Maryland where patients may be seen on site in a private office setting for herbal and nutritional counseling. Its partners -- Brian Sanderoff and Ray Hinish specialize and advise patients of prescription medicines and their possible interactions. It was started as the radio show, "Your Rx for Health" in the spring of 1993.

It was initially designed to discuss traditional medicine but evolved into exploring other options in alternative medicine. Listeners chose and wanted answers, explanations and questions on alternative medicine. Their common cry was, too many chemicals, too high prescription prices and no results. Four years later in the spring of 1997, Ray Hinish, a licensed pharmacist joined our team who shared the passion for nutrition, herbalists and helping people. Ray subsequently became a full partner and co-hosts our radio show, helps to provide holistic pharmacy and counseling services.

The e-commerce age gave Your Prescription4Health tremendous opportunity to expose thier expertise to much wider audience. "After we've created our Web site, we were utilizing a commercially available shopping cart prior to upgrading to the AceFlex for greater functionality that was not easily available from other companies," said Ray Hinish.

Prescription4Health AceFlex® B2C/B2B allowed Your Prescription4Health to provide a simple shopping experience with wonderful functionality at low cost that is extremely important and valuable in the natural food industry with so stiff competition.

"Because of the unique nature of our business, we needed special functionality built into the application. AceFlex pricing was very reasonable, the programmers gave us a finished product that exceeded our expectations, they provided fast and reliable tech support and they made the transition effortless with minimal downtime."

Ray Hinish
Your Prescription4Health, Owings Mills, MD, USA
After deployment of custom project around AceFlex® B2C/B2B software, Your Prescription4Health could manage all in-flow orders and customers on the Web, save the overheads and process all requests much more efficient. It facilitates the interaction with customers in accepting orders online, after sale cycle as well as in handling made-to-order prescriptions. The company also takes advantage of comprehensive e-Points system offered in AceFlex® B2C/B2B software and has instituted a new program to help customers save more money. Currently, the program works like a credit card rewards program. All customers receive 1 e-Point for every dollar they spend. Some people like to convert a little at a time, others like to accumulate it for future purchases.

The catalog administration with unlimited products and categories additionally to merchandising feature available allows managers to publish up-to-date information very quickly and place it in a flexible manner on the site (no programming is required). The financial data is stored in the database which is reliable and secure. To analyze sales, it is possible to use reporting and business intelligence features available in back office as well. "The functionality of AceFlex® B2C/B2B software allows us to manage business in a user-friendly environment. We'd like to thank AceFlex for the exquisite work that you have done on our shopping cart application", said Ray Hinish.

AceFlex offers premium subscription to have all new features FREE of charge and save merchants IT cost. It is released one per 3-4 months and accompanied with a progress report to make decision about the upgrade. That's especially important from the long-term business growth.
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